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Designing and conducting survey research : a comprehensive guide

By: REA, Louis M.
Contributor(s): PARKER, Richard A.
Material type: materialTypeLabelBookPublisher: San Francisco : Jossey-Bass, 1997Edition: 2 ed.Description: 254 p.ISBN: 078790810X.Subject(s): Política Social | Pesquisa Social | Estados Unidos
Contents:
Part 1: developing and administering questionnaires 1 - Designing effective questionnaires: basic guidelines 2 - Developing survey questions 3 - Administering the questionnaire 4 - Utilizing focus groups in the survey research process Part 2 - Ensuring scientific accuracy 5 - Understanding sampling theory 6 - Determining the sample size 7 - Selecting a representative sample Part 3 - Presenting and analyzing survey results 8 - Presenting and describing survey data 9 - Testing the statistical significance of sample survey data 10 - Measuring the strength of statistically significant relationships in sample survey data 11 - Preparing an effective final report
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Item type Current location Collection Call number Copy number Status Date due Barcode
Livro Geral Biblioteca Graciliano Ramos
Livro Geral 5.01R2815d (Browse shelf) 1 Available 10009293

Part 1: developing and administering questionnaires 1 - Designing effective questionnaires: basic guidelines 2 - Developing survey questions 3 - Administering the questionnaire 4 - Utilizing focus groups in the survey research process Part 2 - Ensuring scientific accuracy 5 - Understanding sampling theory 6 - Determining the sample size 7 - Selecting a representative sample Part 3 - Presenting and analyzing survey results 8 - Presenting and describing survey data 9 - Testing the statistical significance of sample survey data 10 - Measuring the strength of statistically significant relationships in sample survey data 11 - Preparing an effective final report

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